Website Brandtech Plus (formerly OLIVER+)
If you’re an experienced data professional looking to work at the intersection of analytics, AI, and creative technology, the Senior Data Analyst role at Brandtech Plus could be a strong career opportunity. This remote position in India offers the chance to work with global clients and cutting-edge marketing technologies.
This role is ideal for professionals who enjoy turning complex data into meaningful insights that drive business strategy, audience understanding, and marketing performance.
📌 Job Overview
- Company: Brandtech Plus (formerly OLIVER+)
- Role: Senior Data Analyst
- Location: Remote (India)
- Type: Full-time
- Req ID: 16962 #BTG+
🏢 About Brandtech Plus
Brandtech+ is a global creative and technology-driven company specializing in film production, CGI, automation, AI-powered marketing, and digital content solutions.
As part of The Brandtech Group, it collaborates with 300+ clients across 40+ countries, using advanced AI and data-driven strategies to revolutionize content creation, audience targeting, and marketing effectiveness.
The company blends creativity with technology, making it a strong workplace for professionals who want to work on innovative, large-scale digital transformation projects.
🎯 Role Summary
The Senior Data Analyst will deliver high-impact insights on audience behavior, category trends, and market performance. These insights directly support strategic decision-making across multiple teams, including:
- Social media management
- Creative strategy
- Performance marketing
- Content development
You will play a key role in helping brands understand their audience more deeply and optimize their marketing efforts using data-driven storytelling.
🛠️ Key Responsibilities
- Data Integration: Combine social, search, survey, and third-party data for unified audience insights
- Audience Segmentation: Build detailed audience groups and identify emerging sub-cultures
- Survey Research: Design and analyze surveys to validate marketing hypotheses
- Social Audits: Evaluate brand social channels and provide actionable improvement strategies
- Social Insights: Develop measurement frameworks and benchmarking systems
- Tool Usage: Work with tools like Brandwatch, Meltwater, Talkwalker, CreatorIQ, and Sprinklr
- Collaboration: Partner with strategists, creatives, and marketing teams
- Leadership: Mentor and guide a team of analysts to improve overall output quality
💡 Additional Responsibilities & Impact
- Identify consumer behavior trends across digital platforms
- Translate raw data into clear business recommendations
- Support campaign optimization with real-time insights
- Help improve brand positioning through audience intelligence
- Contribute to innovation in data storytelling and visualization
✅ What You Need to Succeed
- Strong analytical thinking and problem-solving ability
- Ability to work with large and complex datasets
- Strategic mindset with attention to business impact
- Experience with social analytics and research tools
- Familiarity with platforms like GWI, YouGov, and Kantar
- Strong communication and storytelling skills
- Ability to work independently in a remote setup
- Collaborative and proactive approach to teamwork
🌟 Company Values
Brandtech Plus follows a strong value-driven culture:
- Be ambitious and aim for excellence
- Be imaginative and push creative boundaries
- Be inspirational in your work
- Be always learning and evolving
- Be results-focused and performance-driven
- Be inclusive, diverse, and anti-racist
🚀 Why Join This Role?
This role is a great opportunity for professionals who want to:
- Work with global brands and international teams
- Gain exposure to AI-driven marketing and analytics
- Build expertise in audience intelligence and social insights
- Grow into leadership roles in data analytics
- Work in a fully remote, flexible environment
🚀 Apply Now
👉 Interested candidates are encouraged to apply for this opportunity and take the next step in their data analytics career.
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